How Do Portfolio Websites Get You Customers and Employers?

Portfolio Website

Show Off Your Creativity

Share Work With The World

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Portfolio Website Definition

A portfolio website is a website dedicated to showcasing your projects and ongoing works. There will be images of your work and text descriptions describing what went into the project. The goal of a portfolio website is to show potential customers and employers what you can do. A portfolio website is promoting your skills and abilities to your target audience. It is similar to a business website because it is trying to sell products. In this case the product is the creator of the projects and works.

Portfolio Website Advantages

There are several benefits to having a portfolio website as the medium for showcasing your works online. It shows your serious about what you do because you purchased your own piece of online real estate to share your work with the world. Having your own dedicated website as your portfolio as opposed to a Facebook page is more professional. You get your own domain name with a portfolio website. It comes with your own professional email address with yourname@yourdomainname.com. With a portfolio website you get more control over your content. You can add as many webpages as you want and format them in the way you want. There is a lot of additional functionality that you can add to your portfolio website to make it more interactive and engaging. You can add a comment section for each of your projects organized by sections and get feedback from customers or other people that also do what you do.

Becoming Searchable

A portfolio website makes it easy for your potential customers or employers to find you. A great product won’t sell if nobody knows it exists. So, a portfolio website is a form of marketing and advertising. A potential customer usually starts with an online search when looking for specific services or products. If a customer is searching for products or services in the area where you do what you do then your portfolio website might show up in the website listings.

Further Reading